Mountain View Market is located in Las Cruces, New Mexico, just 40 miles from the Mexican border, in the Mesilla Valley. Our community benefits from a rich cultural history, sunshine virtually every day of the year, amazing views of the dramatic Organ Mountains, and an active agricultural heritage fed by the Rio Grande River. In 1975 on the New Mexico State University campus, a group of students decided to pool their resources and create a buying club in order to purchase whole foods at bulk prices. Very soon the operation became so large that it was more practical to open a store. A little building (originally a house) on Foster Street in Las Cruces became home to Organ Mountain Co-op. The store has always been open to the public. Our co-op has also gone through many name changes since 1975, from Organ Mountain Co-operative, to Co-op Market, to Mountain View Market. Most everyone in our community just call us “the co-op.” Today, our cooperative is run mostly by paid staff, but there is a renewed commitment to return to core co-op values. Member workers are involved more at the co-op as well as local farmers and artisans who are able to sell their wares to their community members. We are proud that our store also serves as an informal gathering place for many people seeking to build strong community in our area.