New Chapter Inc. has re-launched its entire probiotic multivitamin line, now called New Chapter Organics, using the standards of the U.S. Department of Agriculture’s National Organic Program (NOP) as a guideline. The product line includes multivitamin supplements, Every Man, Every Woman, Stress Support Multi and more than 20 different varieties of its probiotic nutrients. New Chapter is the first supplement company that has voluntarily had its multivitamin probiotics reviewed and approved to NOP standards by a USDA-accredited, third-party certifier. The Organic Trade Association asked New Chapter to develop an organic multivitamin line over a year ago to prove that it was indeed possible for a supplement to be organic.
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